Corporate Social Responsibility: Coca Cola

Corporate Social Responsibility coca plant sessIn each and every union, corporate social responsibility is aimed at sexual climax up with business processes that will have an over all in all positive squeeze on the society. The society expects that a company should improve the residents lifestyles by religious offering more(prenominal) job opportunities, proficient infrastructure, health cargon, education and some another(prenominal)wise aspects needed in the society. Companies need to consider the quality of their management processes and how they strike the society (Mallenbaker.net, n.d.). However, not perpetually will the answerivities of a company bear upon the society positively. Sometimes the effects of some of the activities of a company whitethorn be negative where the operations. For instance the activities may lead to drought in the affected atomic number 18a, pee pollution, deed of unhealthy products to human bodies and umpteen more. coca Cola club h as got twain positive and negative impact on the society and the need to explore these two sides is of wide importance to bring up this understanding. Coke is based in United States and its headquartered in Atlanta. It was incepted in 1886. It is a multi-national company operating in more than 200 countries across the knowledge domain (Economywatch.com, n.d.). This paper examines the coca Cola partys social performance, how it has affected the society both positively and negatively and then draws a balanced conclusion on the companys performance.Main bodyThe Coca Cola Company generated $22 trillion in net operating revenues in the year 2004 being the worlds largest drunkenness company. The company operates in many countries of the world and works with the fellowship in which it is operating (Thecoca-colacompany.com, 2004). According to the companys annual report of the year 2004, it has got a great opportunity for growth in that it makes huge profits per day agree to the be verages consumed per day. The companys main agenda is to meet the needs of the customers in harm of beverages by identifying means for connecting consumers together, with their communities and the companys brands. The unit subject field volume for the company increased enormously in the year 2004 and several products were launched.The coca cola company engages itself with many activities which are aimed at dish uping the residents of a particular company to live a good life and get serve which are not offered by the government. The company accomplishes this through the established pes known as the Coca Cola Foundation which was founded in 1984. The initiation is committed to developing and maintaining vibrant, sustainable communities to make the society a better home for man. Job opportunities are created in places where Coke is established and therefore the local slew send away afford a daily bread. The foundation ventures into different areas which are ever difficult fo r the local communities people to maneuver. These areas are but not special(a) to providing clean and enough piddle to the association, ensuring health standards are observed, enforced community tendency of recycling to reduce the effects of the litter and finally it sees the unfortunate children complete their aim without necessarily dropping out. All these are good curtain raisings and computer programmes carried out by the foundation and funded by the Coca Cola Company. With the identification that education is a major aspect to socioeconomic development, the Coca Cola Company has greatly invested greatly in this area to assist the students lock their dreams. The main aim of the foundation in the community is to reduce the incidences of school drop-outs, enhancement of the reading and promote literacy in the community, grant scholarships and building educational infrastructure. In the United States, this Coca Cola scholarship program is the al near respected and recogni zed which was created in 1986. Since the establishment of the program, more than 4250 scholars have benefited from this program which saw good utilization of the $38 million to fund this program. The Coca Cola Foundation is also charged with the responsibility of ensuring that the health of the residents of a certain community is catered for and improved. The foundation works closely with the health officers in the area and other experts to assist and educate the resident on the health issues concerning disorders give care polio, tuberculosis, hepatitis and HIV/AIDS. The foundation has got the so called HIV/AIDS initiative which works to see the epidemic is managed and greatly reduced. The foundation is seeking more funding to spread this initiative to some of the African countries with high cases of this grampus disease. The Coca Cola Company desire to help the needy is always their mission.During an event of a catastrophe in any area of the world, the foundation ensures they p ractice relief and recovery mission to ensure lives of people are not lost. The company provides bottled weewee, vehicles to distribute aid and also offer propose services. They offer the aid during and after the calamity has occurred. During the recent Haiti earth vibrate tragedy, Coca Cola donated $2 million to the red cross to assist in the recovery mission, weewee and other Coca Cola beverages to allude those who were in need. This program dabbed disaster relief and recovery was installed to help all those who needed critical assistance. The foundation engaged in community initiatives where water programs are put in place to ensure that a community is water sufficient and to balance the water the company uses in its production process. The company is committed to ensuring conservation of natural resources, conservation of the soil, water and temper which are the essentials of life on the surface of the earth.The activities of the company cannot leave a society unhurt in on e way or the other in terms of the quality of the products, how it handles the employees and how the activities affect the environment. It is believed that the products of the Coca Cola Company are not so good in the body be amaze of their percentage ingredients. Consumption of Coke products may lead problems like diabetes, obesity, tooth decay, heart disease and many other neurological disorders. Cokes products contain phosphoric acid which leeches atomic number 20 from the body and therefore weakening the bones. This has led to the increase in the cases of osteoporosis repayable to lack of calcium in the body. The dissolved calcium accumulates in the skin, arteries, veins and organs which ultimately gives the kidney a lot of pressure when exercising its functions and then ulterior precede in the formation kidney stones (ihealthstudio.com, 2008). Soft drinks from the Coca Cola Company contain a drug called caffeine which proves to be harmful to human health especially among ch ildren. Caffeine affects the central nervous system which causes disorders like insomnia, nervousness, anxiety and abnormal heartbeat. The soft drinks more so cause dental consonant decay because they contain a lot of sugar which is the liked by bacteria. As the bacteria feed on the sugar found on the teeth, they give out excretions which react with the enamel of the teeth thus causing tooth decay. The company attracts a lot of criticism from different sections of the world in that it sells only sugared water and nothing else (Rothacher, 2010). Coca Cola has the most aggressive lawyers in the world who ensure the companys rules are adhered to regarding where and how to sell the coca cola products. The company has also been accused of discrimination and a case was filled in 1999 against the company for this offense. The company favored the Americans to the African-American employees in terms job promotions, allowances and recruitment. The company has been adversely criticized for the overexploitation and pollution of water in India and draining of large amount of ground water and act most of the place in this country into virtual desert. The effect was so adverse that the Indian parliament banned the sale of Coke products in the country to reduce wanton destruction of the environment (Rogers, 2004). Even the water sheds that remained were seriously polluted that it was not fit for human consumption. As a show of goodwill to the residents, Coke distributed clean water in tankers to people after tampering with the natural sources of water.ConclusionThe Coca-Cola Company has been involved in both positive and negative activities in the society. The initiatives that the Coke company strive has enabled the people in those areas to lead better lives and afford most of the services that were otherwise just a mirage. The company is working tirelessly to ensure that the lives of communities are improved and their health too. The creation of the Coco cola foundation ha s made all the programs to come to reality for the most of people where the company is found. Therefore, there is need for the local residents to support what the company is striving to master because at the end of the day, they will be the beneficiaries. Without services like education, health care and agriculture the society would lag behind in terms of economic growth. It is with the realization of this idea that the Coca Cola Company has embarked on supporting these areas for better society. Even though the company performs commendable activities in the society, the effects on the environment, health and human rights are much felt. The products cause health problems and therefore need not be condoned. Shortage of water in India and other parts of the world is as a result of Coke Company activities. There is need for the company to scrutinize these criticisms and act accordingly if at all they have a desire to snag in the market for long.